Campaign Management & Strategic Planning.
In partnership with Bleecker Street Films, L.A. Times Studio created two custom podcasts. I built out the digital media plan, ensured all media elements were trafficked, optimized throughout the campaign and delivered final metrics with future recommendations to Bleecker Street Films.
Each Emmy's and Oscar's season, the L.A. Times Studios team produces an Envelope Roundtable. I've created several packages for the 3-4 roundtable episodes, provided specs/answers to all questions, ensured campaign is properly trafficked, monitored and provided end of campaign report along with future campaign recommendations.
The high-end fashion brand, Lunya, had an article and banners featured on lamag.com that I published, trafficked ads on and monitored.
